Oppo has announced a new global brand ambassador for its partnership with the UEFA Champions League. This is the Brazilian footballer Ricardo Izecson Dos Santos Leite, known to all as Kaká.
The choice is quite strong, since Kaká was player of the year by FIFA, won the Ballon d’Or, the Champions League and the World Cup. One of the great footballers of his time who will surely take the brand further.
This time with Oppo, Kaká will return to the Atatürk Olympic Stadium. It was there that in 2005 the final of the competition was played, where his Milan lost on penalties against Liverpool. The footballer returns this time in another role.
Oppo wants to inspire fans to share miraculous moments from their favorite football games
“Partnering with a global sporting event of the caliber of the UEFA Champions League offers OPPO an unrivaled opportunity to share the mutual spirit of inspiration with audiences around the world. We believe that miracles do not happen by chance, and that they are made of experience and perseverance”, says Elvis Zhou, CMO of Oppo.
The executive adds that “with Kaká, witness and creator of miracles, joining the OPPO team this year, we will be better positioned to communicate and interact with our global fans while inspiring them to enjoy, experience and share miraculous moments from their favorite football matches. . ”.
In a statement, Oppo also reveals that Kaka will visit Jakarta, Indonesia, and Beijing, China, in early June for a series of activities promoted by the brand. He will be at the Champions League final in Turkey to meet the fans and take photos with them using Find N2 Flip and Find X6 Pro.