BigCommercean Open SaaS eCommerce platform for established and fast-growing B2C and B2B brands, has acquired BundleB2B a long-time BigCommerce technology partner that provides B2B functionality for BigCommerce merchants.
The deal follows the recent acquisition of B2B Ninja by the company, a world-class enterprise quoting solution, and furthers BigCommerce’s ability to deliver powerful, dynamic e-commerce functionality to B2B merchants at a time when B2B e-commerce continues to boom.
“Consumer brands may have pioneered e-commerce, but B2B companies are quickly catching up“, said Brent Bellm, CEO of BigCommerce. “At BigCommerce, we provide a platform that is easier to use and faster than legacy B2B solutions, and more flexible and powerful than other SaaS platforms. This acquisition further cements our commitment to being the best e-commerce option for B2B merchants.”.
The global B2B e-commerce market is estimated to reach $25.65 trillion by 2028, growing at more than 18% per year. Today’s acquisition of BundleB2B gives BigCommerce merchants the tools to offer B2B buyers an optimal eCommerce experience.
How will BundleB2B help in the purpose of BigCommerce?
BundleB2B was built exclusively for BigCommerce B2B merchants, combining existing business-focused capabilities with advanced, easily configurable B2B functionality that saves time, automates manual processes, and shortens sales cycles, including:
- Accounts administration to allow multiple levels of buyers with specific permissions based on their roles
- ordering tools including shared shopping lists and buy back functionality to enhance the customer shopping experience
- Quote management to allow buyers to request a quote directly from the merchant’s store
- Sales Representative Masquerade to enable the merchant’s sales team to help customers through the checkout process
The two companies have partnered closely to offer BigCommerce B2B Editionan advanced set of B2B functionalities that has experienced significant growth since its inception. release June 2021. B2B Edition extended the existing features of BigCommerce and streamlined onboarding, support, and contract services into an all-inclusive package with a single point of contact. B2B Edition enables companies with complex operations to quickly add new channelscreate B2C-level experiences and execute operations for B2B and B2C audiences on a single platform.
“The combination of BigCommerce and BundleB2B has been instrumental in helping us scale our B2B business with Major League Baseball teams.“, said Sam McGee, President of Green Egg Design, parent company of The Beer Bat brand. “Through our site, they can easily design their bats and automatically get price and shipping quotes. That simple process has been huge as we’ve grown to sell tens of thousands of products to teams across the country in just a couple of years. It’s as easy as point, click and send”.
This acquisition means that BigCommerce will integrate BundleB2B even more tightly within its platform and continue to invest in the B2B Edition. BigCommerce merchants will also continue to receive all the benefits of the B2B Edition, now with even closer alignment with BundleB2B for a more integrated solution.
BigCommerce will continue to offer B2B Edition through BundleB2B’s exclusive integration with BigCommerce Enterprise to help merchants better facilitate online operations and provide customers with seamless transactions and convenient self-service account capabilities.