TikTok goes one step further and is committed to improving New insights into top performing products based on ad content. To that end, the social network added some new elements of Insights to its Creative Center, which provides data about certain products in the app based on the number of banner ads. Thus, it provides information about the impressions, the display rate, the comments and the likes. In general, all the data points that could be needed to drill down into the performance of each.
Top TikTok Trends
New insights allow marketers to dig deeper into top app trends, songs, performance-enhancing ads, and more. In addition to Filter the list of top products by region and product category, while you can also view the last day, 7 days or 30 days of data.
To see a specific product in detail, click on the button Details at the far right of the list. In this way, we will see the CTR, CPA and impressions graph.
On the other hand, we will be able to learn the age category of who is engaging with these ads, along with related interests, providing key data for your analytics and planning efforts.
For those looking to advertise the business on TikTok, they will be able to research and find in their product category, with the aim of improving the focus on their ads.