More than 90% of all Australians know bitcoin

Bitcoin (BTC) has gained a lot of popularity in recent years, partly due to the attention it received in the previous ones bull run. While many people still don’t know the finer points about bitcoin and the underlying technology of blockchain, most people have at least heard of the king of cryptocurrencies. This is also the case in Australia, where research shows that no less than 90.8% are aware of the existence of digital gold.

Australia and crypto

According to a study by Independent Reserve crypto ownership among Australian residents has fallen from 25.8% in 2021 to 25.6% in 2022. However, this decline is not too bad when you realize what an incredibly tough year it has been due to the sharp drops in the price of bitcoin and all other digital currencies.

When the different age groups are compared with each other, you come to the conclusion that the demand for crypto for everyone aged 35 and older has increased in the past year. In the 18-24 age group, there was a significant decrease in crypto ownership, which of course has everything to do with the current bear market.

Bitcoin perception

The survey also examined the perception of Australian residents about BTC. The participants of the study had the choice between five different options about their perception of bitcoin: ‘money’, ‘store of value’‘investment class’, ‘scam’ and finally ‘didn’t think about it’.

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In particular, the perception of an investment class has experienced a nice increase in the past year. It is striking that just as many people indicated that they see BTC as a store-of-value, despite the fact that the price has fallen by 75%.

BTC rate

The survey also asked about the future price of BTC. Here you can see a clear difference in the people who own crypto versus the people who don’t own crypto.

Of those who own crypto, 18.10% expect bitcoin to trade between $100,000 and $250,000 by 2030, and of those who don’t own crypto, this percentage is only 10.40%.

Of the people who do not own crypto, no less than 28.40% expect that bitcoin will have little or no value in 2030, while only 5.60% of the crypto owners expect that bitcoin will fail massively.

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