eBay has announced which has launched the beta phase of a liveshopping tool. This tool will be called ebay live and will allow users to purchase products in a live and interactive environment.
Liveshopping events can be found both in the eBay app and on the web. During these, buyers will be able to interact with the seller directly in the chat and through the reaction buttons. As long as the seller is displaying the products, consumers will be able to purchase them.
“eBay has always been the original home of trading cards and collectibles“, said Dawn Block, vice president of collectibles, electronics and home at eBay. “As the collector community grows, we are offering a new live platform that combines an engaging environment with incredible ease, allowing our community to come together to share interests and merchandise. Currently in beta, eBay Live will offer a more streamlined, entertaining and sophisticated way for our community to connect, buy and sell.”.
The first event will be to sell rare cards
The first event already has a date and time, it will be June 22 at 3:00 p.m. (ET) where the company will offer a selection of rare cards from the seller Bleecker Trading.
“We are always looking for new ways to connect with our fellow collectors.“, said Jess Mineo, Director of Bleecker Trading. “eBay has always given us the incredible reach of a global platform, and its eBay Live beta technology now gives us the opportunity to highlight our offerings in a more personal and meaningful way.”.
eBay is late
eBay has arrived last. The auction platform has been the last to incorporate this tool, since most social networks and platforms already have this service for their users.
In the case of YouTube, it was last month when it announced that it would introduce the possibility of liveshopping on its platform. YouTube introduced as a new feature the ability for two creators to go live at the same time to co-host a single live shopping stream. Another social network that has been offering liveshopping solutions for a long time is Twitter which announced that e-commerce solutions now included direct shopping and began collaborating with Walmart. Facebook and Pinterest have not been left behind either.