In 2022, Twitter announced that it would offer creators the opportunity to make money Stablecoinsmore accurate USD coin. beginning of the year revealed According to Elon Musk, Twitter plans to launch an in-app payments platform later this year.
There has been speculation about the possible integration of crypto payments into this platform for some time. However, Telegram has already taken the lead by allowing Toncoin payments for ad purchases on the platform.
Creators on the way to a “TON”
Last weekend Telegram announced a new reward system for creators. Through the reward system, creators receive 50% of the advertising revenue they generate. Telegram has added another update: payments can be made with Toncoin (TON), a cryptocurrency that runs on the TON blockchain.
Telegram believes this is the most generous reward system in social media history. With Telegram users racking up a billion channel views per month, creators (and Telegram itself) can therefore expect “tons” of revenue.
Last weekend’s announcement also said that YouTubers will be able to promote their channels by paying just “a handful” of Toncoins. They are given the opportunity to select the specific channels on which they want to place their SOUND-driven ads.
Why “SOUND”?
“We chose the TON blockchain because it offers low costs and high transaction speeds, and because it can process a record number of transactions per second,” Telegram’s announcement said.
TON reported that a test last November recorded one tonne (100,000) transactions per second.
Additionally, channel owners can withdraw their rewards for free. According to the announcement, the recording service will be available in the coming weeks.
The prospect of the promotional program has already skyrocketed TON’s value. The value has increased 150% since Telegram CEO Pavel Durov announced the messaging app’s plans to run its advertising and revenue share program with TON.
Additionally, the release has led to an explosion of activity on the TON blockchain. ZToday, a record-breaking 156,000 TON wallets were activated as Telegram officially began accepting Toncoins as payment for ads. This number more than doubled the network’s previous onboarding record, which was set just a day earlier.
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