Japanese gaming firm Gumi, backed by financial powerhouse SBI Holdings, is making a bold move into the world of digital currencies. The company recently announced plans to invest a hefty $17 million in XRP, the cryptocurrency closely linked to Ripple. This decision puts Gumi among a growing number of global businesses adding crypto assets to their balance sheets.
The Tokyo Stock Exchange-listed company, known for developing and publishing video games, shared its strategy this Friday. Gumi aims to acquire 25 billion yen worth of Ripple’s XRP token. This investment period is set between September 2025 and February 2026.
Gumi’s leadership sees this as more than just a bet on price changes. Instead, they view it as an active step into the XRP ecosystem. This system focuses on international money transfers and providing liquidity. SBI Holdings, Gumi’s main shareholder, strongly supports international payment networks using XRP. This makes the move a strategic fit for Gumi.
Gumi’s Two-Pronged Crypto Strategy
This new XRP purchase builds on Gumi’s earlier investment in Bitcoin. Earlier this year, the company bought 10 billion yen worth of Bitcoin. Now, Gumi plans to hold both Bitcoin and XRP. Bitcoin will serve as a universal asset, while XRP offers tools for real financial chances.
Gumi will check its crypto holdings every three months. It will record any profits or losses in its income reports. The company has promised to tell the public about any major financial impacts. This investment also aligns with Gumi’s efforts to grow its blockchain division. The company already acts as a validator in protocols like Babylon and earns money through staking.
XRP Gains Traction as a Company Asset
Gumi’s announcement comes as more companies worldwide are looking at crypto for their treasuries. Many are following the example set by Strategy, a pioneer in this field. This shows a wider shift in how businesses handle their money.
According to data from Bitcoin Treasuries, about 180 public companies globally now hold Bitcoin. Michael Saylor’s Strategy leads this group, holding 632,457 BTC. That amount is roughly 3% of Bitcoin’s total supply of 21 million.
Some companies are even looking beyond Bitcoin. They are adding other digital coins like Ethereum, Solana, or XRP to diversify. These alternative coins can offer specific benefits, such as quick and inexpensive transactions. Gumi is not alone in its trust in XRP. Other public and private firms have also invested in the token. These include Singapore-based Trident Digital Tech and the American pharmaceutical company Wellgistics Health.
Collectively, companies have committed nearly $1 billion to XRP treasuries. This highlights XRP’s growing role not just in global payments, but also as a corporate reserve asset. At the time of this report, XRP traded at $2.82. It was down 5% in 24 hours but had climbed 400% over the last year, according to CoinGecko.
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