The adult entertainment world is buzzing with rumors. OnlyFans, a platform that’s made many people rich with its racy content, might be up for grabs. The price tag? A whopping $8 billion.
According to insiders at Reuters, Fenix International Ltd., the company behind OnlyFans, is in talks to sell to a group of investors led by Forest Road Company, a Los Angeles-based investment firm. This isn’t surprising, given OnlyFans’ massive success. In 2023, the platform raked in $6.6 billion, with a 20% commission from creators’ earnings.
Since 2020, OnlyFans’ revenue has tripled, outpacing many companies that boomed during the COVID-19 pandemic. This growth has caught the attention of investors, who want a piece of the action.
Sources say a deal could be finalized within the next two weeks, but Fenix International Ltd. is reportedly in talks with other potential buyers as well. There have also been rumors of an initial public offering (IPO) since 2022, but an outright sale seems more likely. The reason? OnlyFans’ reputation for adult content makes it a tough sell on the stock market. In 2021, the platform attempted to ban explicit material to appear more wholesome, but ultimately backtracked due to its core focus on such content.
We’ll have to wait and see how this massive deal plays out. Who will end up owning the OnlyFans empire?