Nintendo’s latest marketing move is a nostalgic trip down memory lane for fans of the Super Nintendo Entertainment System (SNES). The company recently uploaded a 34-year-old commercial featuring Paul Rudd to YouTube. In the original ad, Rudd dressed in 1990s attire.
The surprise came when Nintendo released a new commercial for the upcoming Nintendo Switch 2, with Rudd reprising his role from the original ad. This time, he’s joined by other celebrities competing in Mario Kart World using the new GameChat feature, which allows players to chat while gaming.
The new ad blends nostalgia with modern tech. It revisits the warmth of the original SNES commercial, capturing the essence of 90’s advertising. The Switch 2 ad seamlessly integrates old and new, generating excitement among fans. The GameChat feature highlights the console’s improved social gaming capabilities.
Nintendo Switch 2 Gets Ready
Nintendo has been building anticipation for the Switch 2 since announcing its details earlier this April. Recently, the company hosted a livestream that showcased Mario Kart World in depth. The game will be available at launch and features new tracks, unique items, and Smart Steering, a feature designed to make the game accessible to new players.
Fans will have to wait a bit longer, as pre-orders for the Switch 2 start on April 24, with a release date set for June 5. By bringing back Paul Rudd for the new ad, Nintendo is not just selling a product but also tapping into fans’ nostalgia while building excitement for the future.
The source for this information can be found on Engadget.