Google didn’t exactly have success with the Nexus series, but Pixel smartphones live a different story.
And it is that, in its new announcement of this series of smartphones, Google shows the best attributes of the Pixel to its friend the iPhone, in a friendly but very lively conversation.
New Google ad for #BestPhonesForever campaign includes iPhone
Google’s Pixel smartphones are experiencing a success story, unlike the Nexus series, and the search giant has decided to create a whole ad campaign to underline this success called #BestPhonesForever.
The most recent video of the campaign has a duration of 90 seconds and has just been published on the YouTube platform. The protagonists are the Pixel 7 Pro smartphones and his friend the iPhone 14 Pro watching the comments of the previous videos of this campaign, published on the Web world.
The tone of the ad itself is unusual, since it conveys a message of good relationship between the two terminals, contrary to what happens with the videos previously released by Samsung.
Of course, the entire advertising campaign is focused on the attributes of the Pixel 7 series and the lack of them in the iPhone family. Still, the tone is quite nice and friendly, with no room for satire and irony.
While touting features like the Gorilla Glass coating and real-time translation functionality, the Pixel 7 tells his friend not to focus on comments that make him feel bad.
It is an innovative and amazing campaign that has received great reviews and has been very successful among all users. Now, we can only wait for the next #BestPhonesForever video to make sure the Pixel and the iPhone really are good friends.
