Meta already charges for payment verification in the US.

In mid-February, Mark Zuckerberg announced that he would start testing a payment option on Facebook and Instagram. With this new model, content creators and users will be able to Get verification of your accounts. Is about Goal Verified, a subscription package on Instagram and Facebook that includes a verified badge that authenticates your account with government ID, proactive account protection, access to account support, and increased visibility and reach.

Firstly, it was launched in Austria and New Zealand, After a month in beta phase in oceanic countries, the measure has reached the United States. Beyond account verification, there are several platform enhancements to help creators increase visibility and reach.

What does Meta Verified offer?

Users who opt for this novelty have two options: pay 11 euro per month on the web or 14 euros per month via iOS or Android.

Users will be able to enjoy:

  • A verified badge, confirming that this is the person to be identified and that they have been authenticated with a government ID.
  • More protection against identity theft. It’s due to proactive account monitoring for impersonators who might be targeting people with growing online audiences.
  • Increased visibility and reach with prominence in some areas of the platform, such as search, comments and recommendations.
  • exclusive features to express yourself in unique ways.

As has been proven, in Australia and New Zealand Meta Verified, subscribers will lose verification if they make a change of name, profile photo or date of birth. To recover the brand, they will have to go through the same procedure.

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