Meliá Hotels International Y logitravel present Melia Escapes, a new project that offers its clients greater possibilities when it comes to organizing their trips. By fully integrating it with the hotel’s loyalty program, members MeliáRewards will now have the Possibility of purchasing stay packages and flightsin addition to contracting different experiences and additional services for your trip.
Today’s travelers are increasingly opting for experiences, and Meliá Escapes emerges from this observation, thanks to the synergy between two great leaders in the tourism sector, counting on the technological capacity and experience in dynamic packaging of Logitravel, in combination with the knowledge of the client and the hotel capacity of Meliá Hotels International. Thanks to this, MeliáRewards members now have more options in their hotel reservations and can organize their trips through Melia Escapes including flights when booking stays, as well as completing your travel itinerary with the wide variety of possibilities offered by Logitravel: car rental, transfers, excursions, ticket purchases and much more.
Logitravel therefore makes its technology available to Meliá through its Partnership Solutions division, a unit that offers technological solutions adapted to the needs of each client. This project represents a further step in the commitment of Grupo Viajes El Corte Inglés to the development of technological innovations that generate value-added proposals in the customer journeythrough the creation of dynamic packages and the offer of auxiliary services or activities at the destination.
As it explains Gabriel Escarrer Jaume, Vice President and CEO of Meliá Hotels International“We are delighted to collaborate with a leading company in the sector, such as Logitravel, and even more so to count on their consolidated experience in the development of this new project. Melia Escapes will mark a before and after for our clients who, thanks to this synergy, will be able to organize practically their entire travel itinerary through our own channels”.
Currently, Melia Escapesaccessible from melia.com, is available in 8 countries. MeliáRewards customers from Spain, the United Kingdom, Italy, France, Germany, Portugal, Mexico, Canada and the United States are the ones who, in this first phase, can enjoy the advantages of the collaboration between Meliá Hotels International and Logitravel. Soon, in a future phase, it is expected to develop Meliá Escapes in more markets.
For his part, Jorge Schoenenberger, CEO of Grupo Viajes El Corte Inglés and Logitravel Add: “We are proud to be part of this innovative project with Melia Hotels International, and to unite its consolidated hotel experience with Logitravel’s technological assets and capacity to create and distribute vacation packages. Through the synergies achieved, we offer a value proposition adapted to the clients of Melia Escapes, who will be able to complete their stays with a wide range of services from Logitravel”.
