Iconic Bollywood film ‘Dilwale Dulhania Le Jayenge’ (DDLJ) officially celebrates its 30th anniversary today, October 20. The milestone marks three decades since its initial release. Star Kajol commemorated the occasion by sharing a unique post on her social media channels.
Her celebratory Instagram update featured an image of a promotional burger advertisement. This ad was prominently displayed on a door at a railway station in Switzerland. The poster playfully read, “Shah Rukh said in Kajol’s ear, ‘Let’s eat a burger, shurger.'”
Kajol captioned her post, emphasizing the film’s enduring global impact. She wrote, “See how far this film has traveled…” The actress also tagged co-star Shah Rukh Khan and director Aditya Chopra.
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Released on October 20, 1995, ‘Dilwale Dulhania Le Jayenge’ is one of the most beloved and successful Hindi films of all time. It is a landmark in Indian cinema history. The romantic drama notably holds the record as one of the longest-running films ever.
It was continuously screened at the Maratha Mandir cinema in Mumbai for many years following its premiere. A significant portion of the film, starring Shah Rukh Khan as Raj and Kajol as Simran, was shot in the picturesque landscapes of Switzerland.
The story follows Raj and Simran, who fall in love while vacationing in Europe with friends. Raj then embarks on a mission to win over Simran’s conservative family. Her father, portrayed by Amrish Puri, had already arranged her marriage to another man.