Black Limba keep betting on them marketplaces with entry into The English Court and decathlon. Luis Miguel Rivero, CEO of Black Limbahas explained in statements to manners that the company faces a new strategic plan supported by the multi-brand channel after adjusting its structure to face the blow of the pandemic, while highlighting the “good reception” that the products have had on the platforms of Women’Secret and scalpers.
Specifically, the intimate fashion company has signed an agreement with El Corte Inglés to enter 35 centers starting next March. Besides, Black Limba has also reached an agreement with decathlon to sell your products on your marketplace. According to the cited media, for the moment, this service It is only available on the Decathlon website in Spain, although “they are in talks to also take it to France.” At the moment, Black Limba It is also present in other marketplaces such as Miravia.
Black Limba closed 2022 with a turnover of one million euros, a drop compared to 1.5 million before the pandemic. For this 2023, the company plans to close the year with a turnover of 1.6 million.
The firm was born in mid-2016 by the hand of Javier Garay, Alvaro Banus and Pepe Merino, three entrepreneurs who, studying the fashion market, realized the potential that bralettes had in the world of lingerie and the trend they were going to set. For this reason, they decided to analyze the sales of these garments in the United States and begin their adventure in a “world of women”.
Upon arriving in Spain, after creating several samples of bralettes and verifying that young Spanish women liked them very much, they began to look for manufacturers to create a basic model on a large scale and see how it sold. After promoting it and discovering that it was a great success, Black Limba.
