MediaMarkt, a German multinational company, has decided to implement its second TechVillage in Rotterdam (Netherlands), with the aim of continuing to grow. The first TechVillage was developed in Milan (Italy). The establishment will open its doors this fall, as confirmed by the company.
“The renovated store is completely dominated by the latest technology and the same experience. After Milan, Rotterdam is the second European city in which MediaMarkt launches this concept ”, affirms the company.
Why has MediaMarkt chosen the Netherlands?
Rotterdam is one of the main places where tech geeks hang out. For that reason, the company was already clear that this was going to be the second place to expand the business.
In this place you can find multitude of products like smartphones or drones. The atmosphere of the Netherlands also accompanies technology, it offers inspiration.
In addition to these premises also there are smaller centers, built with the aim of quickly repairing products or collecting orders paid through the online channel. And finally, there are also stores focused on comfort and shopping experience, focused on advising the customer.
“MediaMarkt Tech Village Rotterdan will not just be a renovated store, but a“ Valhalla ”of real technologies in which the customer experience is central”, it states Domingo Corchado, Director of Clients of MediaMarkt.
Structure of the new establishment “Tech Village Rotterdam”
The facade will be equipped with LED lighting. With the aim of being more attractive and attracting the customer. The interior will feature several rooms, one to drink coffee and others where the products will be exposed so that users can experiment with them. In addition, every day there will be live events.
Orders paid later through the online channel may be collected in a pickup machine. It will be available 24 hours a day, every day of the week.
“It’s not just a store renovation, we are really creating a whole new experience there. Everyone in the Netherlands will soon know that MediaMarkt Tech Village Rotterdam is the ideal place for the latest technology ”, it states Domingo Corchado, direct from MediaMarkt Clients.