Walmart has introduced new AI-powered tools Consumer Electronics Trade Show (CES) – took place in Las Vegas – to help shoppers quickly search for products and automate the process of reordering frequently ordered items. Specifically, the American company presented, among other new products, during the event: two AI-powered tools to manage product search and replenishmentand a new social commerce platform called Shop with Friends.
«At Walmart, we have a clear purpose: helping people live better lives. Our goal is to make the shopping experience simple, attractive and personalized. We achieve this by bringing products to life in our stores and online. That's why we continually work on innovations, testing and developing new technologies.«says the American company.
GenAI search
GenAI it is a tool Developed by combining Microsoft AI models with Walmart shopper data to allow shoppers to search for products based on specific use cases rather than by brand or item.
As described by Walmart, shoppers can search for terms like “soccer party” or “help me plan a unicorn party for my daughter” and get a curated list of products instead of searching individually for chips and wings and balloons. The function, currently available for iOS userswill launch later in 2024 for your website and Android app users.
Walmart InHome Replenishment
Another potentially promising use of AI is restocking frequently ordered items. At this point, Walmart has also shared that they are in development InHome replenishment«An additional time-saving and ground-breaking solution designed to give customers unprecedented additional peace of mind that they always have their shopping essentials at hand«.
Specific, InHome Replenishment will be an AI-powered feature that uses a custom replenishment algorithm to anticipate needs and place orders that are delivered directly to customers' pantries and refrigerators. “The algorithm learns what customers buy regularly, the quantity of those items, and the frequency of those purchases.” “With this information, a customer's online shopping cart is filled with the right items at the right time,” he explained.
With this new feature in addition Customers have full control– You can skip items you don't need, add additional items to the order, and customize the day and time of delivery. The new replenishment service will automate the entire shopping experience, from cart creation to delivery.ç
“Shop with Friends”, new social commerce platform
Walmart presented itself in a similar way Shop with Friends, a new beta augmented reality social commerce platform. Shop with Friends allows customers to mix and match items of clothing and create virtual outfits for a model of similar size and shape.
Users also have the flexibility to create multiple outfits and share them with friends to ask their opinion. «Inviting friends is easy as the tool is integrated with popular mobile sharing apps. Each invited user can mark their favorite look, which helps in decision making. We're excited for customers and their friends to try out this technology when it becomes available«Walmart emphasized.