The most coveted car brands vary greatly depending on the region and country in question. In such a way that this new compilation made by AutoTrader, a company dedicated to the automotive trade, clearly shows the disparities between the various areas of the globe.
The favorite brand in Portugal? According to the report in question, it is Elon Musk’s Tesla, a manufacturer of electric vehicles that continues to conquer the curiosity and favoritism of the Portuguese. Close by is also BMW, as well as Volkswagen.
The cars the world wants to buy in 2023
The problem is the study available onlinerightly named “Cars the world wants to buyr”. The premise is simple and illustrates well what are the main needs or desires expressed by consumers in the most varied countries of the world.
In particular, we have analysis of the UK market, the home market for AutoTrader. There, some of the easiest cars to sell are the BMW X1, as well as the Kia Ceed, in addition to the Lexus NX 350h, thus focusing on the SUV segment for the most part.
The same entity also mentions that potential consumers end up clicking mostly on ads for cars like the VW Golf for those looking for a reliable car. Second, already looking for more engineering and comfort, we have BMW, especially with the BMW 3 Series, as well as the Mercedes-Benz C-Class.
It should be noted that the goal here is to demonstrate which are the most popular cars in a given market, as well as the most coveted brands. To this end, AutoTrader claims to monitor and process data from thousands of vehicle listings that pass through its database daily.
More specifically, taking the testimony of the entity itself:
“With around 450,000 car listings online, our analysts have been scanning the AutoTrader market to reveal which cars the UK is looking to buy the most..”
Tesla is the most coveted car brand in Portugal

In Portugal, the dominant brand, which arouses the most covetousness among consumers, is Elon Musk’s Tesla. It was not a big surprise in this regard, as it was also the most coveted brand globally in various regions of the world, as well as in the United States of America.
By the way, in the US Tesla dominates in 29 of the 50 states of the country. At the same time, it is also the most coveted brand in countries such as Canada, France, Spain, Germany, Australia, the United Arab Emirates, and Scandinavia, among many others.
In second place, right after Elon Musk’s Tesla, we have the Jeep that prevails in the US as the second most coveted car in the world. In fact, in 27 countries like Mexico, India and the Philippines, this is the brand that ranks first.
Next and in third place we have the German BMW, followed by Toyota in fourth position. It can also be said that the Bavarian company BMW ranked first in a total of 20 countries such as the United Kingdom, South Africa, Estonia, in addition to Jamaica.
