The incredible data from the Cyclocross World Championship: 80.5% audience share in Belgium!

The cyclocross season is about to lower the curtain after the last big event on the calendar was held: the Hoogerheide World Championships, where Mathieu Van der Poel and Wout Van Aert They staged a beautiful battle that fell to the Dutchman’s side after a powerful final sprint.

A battle that did not go unnoticed by cycling fans, whether it was on the Hoogerheide circuit, packed to the brim with over 40,000 fans watching the race on site, and also through television screens.

A clear example of this is the television audience that had the men’s race in Belgium, where the duel between Van der Poel and Van Aert reached an 80.5% share of the screen through the Sporza signal, as highlighted on social networks the presenter of the chain Ruben Van Gucht. “The Cyclocross World Championship had an average of 1,245,826 viewers in Sporza, with a peak of 1.5 million viewers and a screen share of 80.5%. Many thanks to the spectators, the cyclists and all the workers who have made this possible”. One more example that cyclocross has taken a superlative leap in terms of public interest thanks in part to the battles between Van der Poel, Van Aert and Tom Pidock, absent from the World Championship but starring in other of the great events of the season .

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