He tourism sector is in an exceptional development in two main areas. First, it was observed exponential growth in this sector, especially in countries like Spain, whose economy is highly dependent on it. Second, there have been significant changes in the way people plan and book their travel. In this new landscape, payments play a crucial role. Accordingly World Tourism Organization (UNWTO)However, expectations for the coming months of 2023 are very positive full recovery expected in 2024. In the first three months of this year, 235 million international tourists were registered, more than double the same period last year.
Accordingly Sabrina RuizSegment Marketing Manager Travel & Hospitality von world line, «With these early dates and months of 2023, international travel forecasts point to a strong recovery, with tourism outcomes continuing to point to incipient growth despite rising costs and the pressure of new challenges. After a successful comeback in 2022, 2023 promises to rethink travel with new trends and innovations that will accelerate digital transformation, broaden industry horizons and transform user experiences in unprecedented ways.«.
For his part The digitization of services will continue to increase in 2023, with more attractive options for travelers such as the ability to virtually explore destinations during the booking process; accompanied by technological innovations during the purchase process and thanks to dynamic currency conversion (DCC) offers customers the possibility to make their payments for purchases made abroad in their own currency.
Faced with this reality, Worldline has identified the 8 key aspects to consider when defining the travel and tourism payment strategy. As travel plans become more complex and demographics shift, the industry is looking to new payment methods that offer a better customer experience. Therefore, trends are reinforced by innovations that help to rebuild relationships with customers and offer them the services they want at affordable prices.
Welcome to the web 3
The tourism sector is exploring the possibilities and opportunities it offers site 3, a new generation of technology based on blockchain and decentralization. With Web 3, the industry is expected to see major changes in areas such as reservation management, data security, price transparency and creating more personalized experiences for travelers.
Tourism in the Metaverse
He metaverse redefines the landscape by allowing us to share an immersive 3D virtual space. Companies in the tourism sector will use the metaverse to enrich the customer experiencefrom the travel agency to the airport to enhance every stage of the journey.
The personal AI assistant
Thanks to AI chatbots, you can improve the booking process, offer 24/7 assistance throughout the journey and achieve an additional level of personalization. Hotels, airlines and restaurants can optimize reservation management and customer service response times. This in turn means that vehicle rental companies can use them to answer inquiries or facilitate vehicle rentals.
Biometric Payments
The Facial and digital recognition technology provides a high level of security in terms of authentication. Some hotels are currently using this technology to access the rooms. Biometrics can be easily integrated into a business application or an unattended checkout.
conversational trading
Customers can make one Track your reservations, get assistance, personalized recommendations and even buy products or services – via a payment link – from applications such as Facebook Messenger or WhatsApp.
Personalize the checkout experience
The system Buy Now Pay Later (BNPL) is an increasingly popular digital payment option, due to its accessibility, affordability and possibility of cost sharing. Monthly or annual payments replace one-off purchases and improve customers’ cart values and conversion rates.
digital wallets
The digital wallets or electronic wallets, available as apps, provide a secure way to virtually store debit and credit cards, eliminating the need to carry physical maps. In addition, they allow you to store digital tickets and electronic vouchers for greater convenience.
digital identification
The The digitization of proof of identity accelerates hotel or flight reservationsby having a digital ID verified and approved, saving time and money. In this sense, world line has payment solutions in response to key industry challenges, such as the Worldline Hospitality Suite, which covers online and physical card payments, from booking to checkout, billing and seamless integration with Hotel Management Systems (PMS). . In addition, it features the Travel & Airline Payments Suite, designed for airlines and online travel agencies (OTA). Personalize the customer experiencethanks to providing local payment methods with a single connection while increasing conversion rates and your sales.
