In a market that offers a wide range of household goods, a new marketplace is emerging that promises to leave its mark: SottoPiatto. Founded by María del Carmen Rodríguez-Navas (Pitu) and María José Ortega, «This project is not just a marketplace, it is a statement of principles that aims to revolutionize the way we live at home and share special moments around the table with our loved ones.«they emphasize in a statement.
Presented as the “little brother” of Servitel, a company specializing in comprehensive hotel amenities, SottoPiatto differentiates itself on the market through exclusive access to the latest furnishing trends. Pitu explains: “We always stay on top of the latest trends because we have access to the pieces that the best restaurants use to set their tables.«. Catering establishments and decorators are known for leading the way in table setting, and SottoPiatto brings these trends directly into people's homes.
There is a family inspiration behind this project. Pitu, co-founder of the company, shares her passion for designing tables with a very careful style: “For me, SottoPiatto means putting all my love into the things I like the most and reflecting them on a table«. In the same vein, María José adds: “For us, preparing a table is an act of love for your loved ones. When you think of SottoPiatto, we want you to think of something close and personal« and thereby underlines his commitment, »a real and authentic experience«.
The values that drive SottoPiatto go beyond business. María José emphasizes: “We want to be known for how we take care of our customers. Honesty and transparency are the foundation of every interaction with our audience. The brand strives to create a community where each individual feels valued and supported.«.
In addition, the target audience of this marketplace shares a passion for decoration and creating special moments; they are people who see household items not just as objects that serve a purpose, but as decoration. In this sense, Pitu assures: “This e-commerce offers options for all audiences, regardless of budget, because the appeal of good taste in our homes and sharing special moments should know no economic limits.«.