The buzz around Sonic Racing: Cross Worlds keeps getting louder. Developers are using a mix of sharp, witty advertising and creative content to get people excited. They even pulled in a Thai content creator to blend local culture into the game’s world.
The official Sonic The Hedgehog SEA Facebook page recently unveiled a new promotional video. It stars a Thai creator known as "Dreambarcode." In the clip, Dreambarcode zips around in a tuk-tuk, chasing gold coins through famous landmarks. These scenes show off key game features like the signature warp circles. It all highlights the fast-paced fun players will soon get to experience.
This marketing push isn’t just online. Real-life tuk-tuks are currently driving through Bangkok, promoting the upcoming game. It’s a clever way to bring the virtual world into the real one. The game is set to launch globally on September 25th. It will be available across all major platforms, including PC and consoles.