Home World Saudi Arabia: football, tourism, culture… How the country is trying to restore...

Saudi Arabia: football, tourism, culture… How the country is trying to restore its image

Saudi Arabia: football, tourism, culture... How the country is trying to restore its image

This is the story of a prince who offers football stars. 60,000 fans for Karim Benzema in Jeddah (Saudi Arabia), his new club. With sport, the goal is to change your image. No longer be the country of religious rigor, enemy of human rights, but the one in which celebrities want to live. So Saudi Arabia writes checks: 200 million euros a year for Ronaldo and Benzema, unheard of. Arabia aims to recruit a dozen athletes including the Frenchman Hugo Lloris, and wants to organize the 2030 World Cup in three countries, with Egypt and Greece.

Lionel Messi, Ambassador of Tourism in Saudi Arabia

No Comments

Leave A Reply

Please enter your comment!
Please enter your name here

Exit mobile version