With 2021 nearing its end, many companies are already analyzing the strategy to follow in 2022. One such case is Samsung with the development of the Galaxy S22 and its mid-range Galaxy A line.
It is precisely on the latest product line that the latest rumor from South Korea falls. In the homeland of Samsung, it is already speculated that the technologies of the cameras of the Galaxy A line will be subject to a significant improvement.
All Samsung Galaxy A in 2022 will come with optical image stabilization
There are rumors from South Korea that all members of the Galaxy A line will now have Optical Image Stabilization (OIS) on the main sensor. A change that will take effect from next year.
With this technology, the main camera of the smartphone will have its own mechanisms to cancel the movement of the lens while the user takes a photo. This will result in sharper images with better results.
Optical image stabilization was a technology until recently exclusive to Samsung’s high-end range. However, with the Galaxy A52 and Galaxy A72 the South Korean transported this technology to its more affordable models.
This strategy will be rolled out in 2022, with all models in the Galaxy A line with optical image stabilization. This will undoubtedly be South Korea’s great marketing vector for its intermediaries in 2022.
It will be South Korea’s latest effort to try to make its mid-range smartphones more attractive to the public. With Xiaomi gaining ground in this niche, Samsung will have new weapons to try to win back its audience.
It is also further proof of the clear approach of mid-range equipment to the top of the range. The real usefulness of a top of the range for most users is increasingly questioned, but the camera has always been one of the main differentiating points.