Run to Wear hopes to reach 700,000 euros in two rounds of financing

Run to carrythe startup where you can buy clothes sustainably and without spending any money, hopes for further growth. The Madrid company increased its capital last January Juan Manzanedo, CEO of Logisfashion with a very small stake. Now the company is preparing a financing round this monthto achieve with expectations 200,000 eurosand to increase another in April 500,000 euroswith a mission to expand its growth.

According to the company’s founder, Claudia Ojeda, to Modaes: The company aims to add up to 70 brands to its platform over the next few years.. The startup was founded in 2021 based on the circular economy. It is an online fitting room where we can upload clothes that we no longer wear to exchange them for another garment that interests us, thus extending the life cycle of the clothes and getting the most out of them.

To use it, users have to upload the garments to the digital platform and it analyzes their value before offering them for sale based on three variables: brand, condition and category. Each item is worth one token, giving you the option to take another piece of clothing worth the same token. With this tool, the company has developed a clothing rating system that uses tokens so that they serve as an exchange currency. That is the goal they have set for themselves The consumer contributes to the circular economy by exchanging the clothes he no longer wears for others in perfect condition.

ten brands bonus until 2024

Run to Wear focuses on welcoming European companieshoping to collaborate with ten brands bonus Early 2024. It currently works with two brands. To the company, The idea is to add companies fast fashion in the coming years.

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Another future plan of the company is Start a subscription plan for customers on the platform. This will serve as a new source of income. In addition, the company will explore the international market and promote new categories such as: Man, child, sport and mother.

Today the platform has more than 7,000 active users. Run To Wear was founded by Claudia Ojeda and funded by the Attico Ecosystem’s AticcoLab accelerator program.

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