In a move that’s set to revolutionize the way online stores operate in the Americas and Europe, Reskyt – The Appselling Company and LOP, a certified agency in Shopify Plus and VTEX with over 24 years of experience in digital commerce, have announced a strategic partnership. This alliance aims to drive the mobile transformation of online stores, empowering brands and retailers to unlock the full potential of the mobile channel as a growth engine. With this partnership, companies can now create their own app without needing to code, maximizing the mobile channel’s capabilities to increase sales in both B2C and B2B environments.
The technology behind this innovation is Reskyt’s Universal Wrapping Technology (UWT), a game-changing solution that enables brands to convert their online store into a native app in just four weeks. The key benefits of UWT include record-time launch, with a fully integrated and customized app ready in only four weeks; automatic synchronization, allowing for real-time updates of e-commerce content to the app without manual changes; code-free management, giving brands total control to modify and personalize applications without needing technical support; and a flexible subscription model, eliminating large development and maintenance investments with scalable costs.
Reskyt is aptly defined as The Appselling Company, a term that combines “Apps” and “Upselling” to highlight how mobile applications drive sales. Data shows that an e-commerce app converts three times more than a website, increases the average ticket by 20%, and doubles purchase recurrence. With UWT, Reskyt empowers brands to create, customize, and update their own app without coding, granting them operational autonomy to leverage the mobile channel’s full growth potential.
This strategic agreement between Reskyt and LOP is poised to have a significant impact on key markets. LOP works with leading brands in Argentina, Mexico, the United States, and Spain, helping them scale their business on Shopify Plus and VTEX. Through this partnership, both companies will drive mobile adaptation in e-commerce across key markets, offering solutions that enhance sales, customer loyalty, and user experience. As the digital landscape continues to evolve, this collaboration is set to play a pivotal role in shaping the future of online retail.
Tapping into the Power of Mobile
The partnership is built on the understanding that mobile applications are a crucial component of modern e-commerce strategies. By providing a seamless and integrated way for brands to transition into the mobile arena, Reskyt and LOP are addressing a critical need in the market. The goal is not just to create mobile apps but to ensure these apps are powerful sales tools, designed to enhance customer engagement and drive business growth.
Key Markets and Future Expansion
The initial focus of the partnership will be on key markets where LOP has established a strong presence, including Argentina, Mexico, the United States, and Spain. However, the long-term strategy includes expanding into other regions, leveraging the combined expertise of Reskyt and LOP to meet the growing demand for mobile e-commerce solutions worldwide. This expansion is expected to further solidify the position of both companies as leaders in the digital commerce space.
Innovation and Customer Experience
At the heart of this partnership is a commitment to innovation and customer experience. Reskyt’s UWT is a testament to this commitment, offering a revolutionary approach to app development that prioritizes speed, flexibility, and user experience. As the partnership evolves, it’s expected that we’ll see even more innovative solutions emerge, each designed to make mobile commerce more accessible, engaging, and profitable for brands and their customers alike.