THE OPPO is one of the largest smartphone manufacturers in Europe, a feat achieved a few years after entering our region. Now, the Chinese manufacturer has just announced a three-year partnership with the iconic hasselblad.
Through its channels, Tecnológico announced the understanding with the legendary camera manufacturer. It is an association to jointly develop industry-leading technology for flagships of your range OPPO Find X.
Hasselblad puts its trust in OPPO cameras
The two brands will focus on advancing the science of color to create a better photo/video experience on mobile devices. This is the promise for the three years of collaboration between the companies.
In fact, since OPPO’s integration with OnePlus, research and development resources have been combined. According to the company, this was done to maximize efficiency and improve the user experience.
Building on the imaging breakthroughs made during the partnership established between OnePlus and Hasselblad, OPPO is now pleased to take this strategic partnership to the corporate level. That is, for both OPPO and OnePlus.
As with the best OnePlus smartphones, also with the OPPO Find X
Therefore, we promise to build high-end imaging systems capable of delivering a high-quality mobile photography experience. This premise is a key strategy for OPPO as it seeks to ensure a premium experience on new generation smartphones like OPPO Find X5.
This partnership follows the launch of the first MariSilicon X processor, also dedicated to imaging. In this way, OPPO is committed to creating the best photographic experience on the market through its collaboration with Hasselblad.
In short, OPPO and Hasselblad will now work together to further develop advanced imaging solutions through R&D collaboration. An understanding that aims to provide users with more natural colors and a more refined overall picture experience.
The best software to guarantee results worthy of the Hasselblad tradition
In practice, by leveraging natural color calibration with Hasselblad, OPPO also seeks to bring the most natural skin tone possible to its portrait photography. Something that can be seen in the example above, shared by Pete Lau.
The enhancements promise to be diverse and, starting at the software level, which ensure natural color tuning, this three-year partnership will further enhance the color calibration solution and aims to set a new benchmark in terms of performance. of the color of the smartphone camera, providing a constant natural color. performance for OPPO mobile phones.
The results of this collaboration “OPPO | Hasselblad Camera for Mobile” could be seen for the first time in the next generation of OPPO’s Find X range during the first quarter of 2022.