Netflix starts including HBO content on its platform

Warner Bros. Discovery will allow some HBO content to be shown on Netflix. The new measure is likely a way for the former to gain additional revenue.

Netflix confirmed on twitter that, starting today, the five seasons of the HBO comedy insecure are available for streaming on their US service.

Additionally, more HBO series will be added to Netflix in the coming weeks. Among them, the dramas of the Second World War band of brothers It is the pacificthe classic drama six feet under and the latest sports comedy bakers, Starring Dwayne “The Rock” Johnson. Also, the supernatural drama True Blood It will be available on Netflix outside the US.

All of these series will continue to be available on Warner Bros.’ newly relaunched Max (formerly HBO Max) streaming service. Discovery. It’s unknown how much Netflix will pay to add these HBO series to its service, and it’s also unknown how long they’ll stay on Netflix.

Prior to its relaunch, Max pulled several of its original TV shows, movies, and specials from its service to save money by not having to pay residual royalties to its creators.

This new deal with Netflix shows that some studios, who once rushed to launch their own services to keep all their content under one roof, are now realizing that this may not be the best business model. If this works, even more cross-service programs could emerge in the future.

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