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The Netflix House: A New Immersive Experience

This will be the Netflix House, the entertainment complexes and immersive experiences of the platform

Get ready to step into the world of Netflix like never before. The streaming giant has announcedthe creation of the Netflix House, a unique and immersive experience that will transport fans into their favorite shows and movies.

The Netflix House will feature two large complexes in Pennsylvania and Dallas, which will offer a wide range of immersive experiences, activities, and shopping opportunities. Visitors will be able to step into the world of beloved franchises such as Bridgerton, Stranger Things, and The Squid Game, among others.

The experience will begin with an exterior sculpture and mural featuring characters from popular Netflix shows, before entering the complex, where visitors can indulge in retail therapy at an official merchandise store. The store will feature a wide range of products, including t-shirts, posters, and other souvenirs.

The immersive experiences will include the ability to “dance with your partner to the rhythm of an orchestral version of a Taylor Swift song in a replica of the set of Bridgerton” or walk across the scary glass bridge of The Squid Game. Visitors will also have the opportunity to soothe their bellies at a restaurant with food inspired by Netflix shows from around the world.

As part of the experience, visitors will be able to enjoy regularly updated immersive experiences, indulge in retail therapy, and sample their favorite Netflix shows and movies through unique food and beverage offerings. According to Marian Lee, marketing director of Netflix, “Places will bring our beloved stories to life in new, changing, and unexpected ways.”

While there is no official opening date announced, the Netflix Houses are expected to open in 2025.

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