A few days ago you could read in the NFT news that Nike joined forces with the popular video game Fortnite. With the reference to .Swoosh, Nike’s Web3 platform, fans of non-fungible tokens (NFTs) quickly waxed lyrical about the grand collaboration. At the time, it was only revealed that a sneaker hunt called ‘Airphoria’ will start on June 20. While the rumor mill has been working overtime in recent days, Airphoria has now erupted.
Nike NFTs for millions of Fortnite fans
Airphoria is a new Air Max-related virtual world that will be available on Fortnite through June 27. All Fortnite players who are active on this island for 10 minutes or more will receive the Air Max 1 ’86 Black Bling digital sneaker within the game.
Are you ready to experience Airphoria? Find the never-before-seen #AirMax world into @FortniteGameand join in the Ultimate Sneakerhunt before it disappears into thin air on 6.27 👟 🌏 pic.twitter.com/I0bMiIGWFW
— Nike (@Nike) June 20, 2023
In addition, players who link their Epic Games and Nike accounts while Airphoria is available will be able to receive a Account Linking Achievement claim on .SWOOSH. However, this has no monetary value and thus cannot be traded. However, owners will be the first to access future .SWOOSH virtual Air Max collections.
Those who have linked an account and purchased the ‘Airphoria package’ in Fortnite will also be eligible to claim a so-called ‘Airphoria achievement’ on Nike’s NFT platform.
According to Epic Games, virtual goods such as Fortnite skins and Nike achievements can be interoperable through account linking.
Much to the disappointment of many from the NFT community the partnership between Fortnite and Nike does not integrate NFTs into the world of Fortnite. Nevertheless, it brings crowds of people to Nike’s NFT platform, which launched late last year. Just in the past thirty days counted Fortnite over 240 million active players.
Nike .SWOOSH NFTs
At the end of April, the sports giant released its very first NFT collection on .SWOOSH, called ‘Our Force 1’. Despite the fact that sales of the debut collection were not without problems, it generated sales of more than 1 million dollars.
Earlier this month, you also learned that Nike Virtual Studios, the digital arm of Nike, and video game developer EA Sports have partnered to bring Nike NFTs to the EA Sports gaming ecosystem.