Get ready, football fans! Global music sensation Karol G is about to light up the NFL stage. The Colombian superstar will headline the halftime show for an NFL game. This exciting event takes place in São Paulo, Brazil, on September 5, 2025. It kicks off the opening week of the 2025 football season.
The NFL’s official website confirms the game will feature the Kansas City Chiefs playing against the Los Angeles Chargers. Corinthians Arena was chosen as the venue for this match. This marks the second year in a row the sport returns to the South American nation.
This broadcast will be a landmark event. YouTube will stream the game live and free for viewers across the globe. It’s the first time the platform has offered an NFL game in this way.
Karol G shared her excitement in a recent statement, initially posted on her Instagram. She said, “I am incredibly excited to be part of the first live NFL broadcast on YouTube.” She called it “a true honor” and “a moment I am very proud of.”
The artist behind the hit album ‘Tropicoqueta’ mentioned she has always loved football halftime shows. She especially enjoyed the Super Bowl performances over the years. Getting to perform at an NFL game is truly a dream come true for her.
“This chance to bring my music to such a global stage means the world to me,” she added. “I can’t wait to celebrate with everyone in São Paulo and with fans everywhere.”
Catching the Kickoff: Game Time Details
Karol G’s performance is set to be a major highlight of the event. Her impact on Latin music is huge, and millions of fans are expected to tune in. The game coverage kicks off at 7:00 PM ET. Viewers worldwide will be watching both the match and her highly anticipated show.
Picking Karol G for this big event was an easy choice. She has racked up nearly 30 billion views on YouTube alone. She is also one of the most powerful Latin artists today, topping charts across many music platforms. Her latest album, ‘Tropicoqueta,’ broke records on Billboard, proving her global reach in music.
Just a few weeks ago, a new documentary about her life came out. It explored her personal journey and artistic path. This film also helped fans connect with a more human and vulnerable side of Karol G.
Tim Tubito, the NFL’s Senior Director of Global Event Presentations and Entertainment, spoke about the event. He called the return to São Paulo “extremely special.” He also welcomed Karol G and other content creators involved in the show. Tubito concluded, “It will be a historic performance on YouTube.”