Instagram Stories come to TikTok

Currently there is a great competition between social networks to know which is the best and the one with the best updates. That is why they are constantly changing and updating in order to offer the best possible content. It is clear that multimedia content is sweeping everything, that’s how it came about TikTok. Since its inception, the goal has been to provide content through short and long videos. And now, seeks to continue growing by incorporating into its platform the well-known Histories or ‘Stories’ of Instagram.

The introduction of this new function to TikTok had been in mind since last summer and it has not been until now that they have decided to launch it. It is now in beta phasebut it is expected that in a short period of time all platform users are enabled.

How do they work?

Stories work in the same way as those offered by Instagram. They have one 24 hour duration and can be viewed by browsing a user’s profile by clicking on their profile image. But also may appear on the “For You” page. You can see how many people have seen your story, however, you can’t see who saw it. Although, unlike Instagram, you can like and post a comment publicly. On Instagram this can be done, the difference is that it is done privately.

To publish a story on TikTok, you have to follow the same procedure as publishing a normal video. You have to click on the “publish” option, located at the bottom of the screen. Here you can take both a photo and a video. Keep in mind that to take a photo you don’t need to use the timer as in the videos, but you can use filters and include music.

TikTok beating the competition

There are several networks that have introduced the function of stories on their platforms. He started out working in Snapchatgoing by Instagram, Facebook, Twitter, up to even WhatsAppand, now TikTok

Read Also:  5 benefits of business van hire

However, success has not been the same. Twitter, seeing that this tool was capturing a greater number of users, did not think twice and decided to introduce them on their platform, called ‘Fleets’. However, not even a year had passed since its launch when they began to notice that it was being a failure. Therefore, they decided delete them. “We hoped that Fleets would help more people feel comfortable joining the conversation on Twitter. But, since we introduced it to the whole world, we haven’t seen an increase in the number of new people joining the conversation with Fleets as we expected”affirmed Ilya Brown, head of product, brand and video ads at Twitter in a statement.

Facebook It was not going to be left behind, it decided to incorporate this new tool to attack TikTok, the most downloaded application to date. Howeverthe company continues in its line and keeps the incorporation of stories to the lettersince it is having the expected results.

As to Instagram, one of the first platforms, followed by Snapchat, to make this function fashionable, is also in its line and better than ever. Most users say they use Instagram stories more than posting pictures on the profile.

Recent Articles

Related News

Leave A Reply

Please enter your comment!
Please enter your name here