The smart TV market smart tv it is dominated by manufacturers such as Samsung, Hisense, LG, Sony and Xiaomi. However, among the fastest growing manufacturers, Hisense’s efforts throughout 2022 must now be recognized.
According to the latest data released by market research agency Omdia, Hisense’s TV business ranked second in global sales volume share in the second quarter of 2022.
The manufacturer is second only to Samsung. At the same time, Hisense (TV)’s global volume share and global revenue share rank first among Chinese brands.
Hisense continues to grow for the third consecutive year in the Smart TV market
According to the report of good morning Hisense recorded impressive growth throughout 2022. Like being very close to the leader Samsung, beating LG, Sony and Xiaomi, among other rivals in the market.
Regardless of what the TV market is going through, Hisense, through its high-quality technology and products, has maintained continuous growth in the global market.
In fact, according to Omdia, Hisense TV’s share reaches 12.1%, which places the company in the top 2 in the world sales volume in the second quarter of 2022.
In fact, it ranked first among Chinese brands in terms of volume and revenue share worldwide, steadily emerging as a leader in the TV industry.
Hisense TV business expected to exceed 20 million units this year
The growth in television use during the pandemic has accelerated the pace of television replacement. As the demand for TVs increases, Hisense’s big-screen TVs are now making their way into the high-end segment.
Omdia reports that in the second quarter of 2022, even as global TV sales decreased 11% from the previous quarter (quarter). However, Hisense TV sales continued to rise 5% quarter-on-quarter with a 1.9ppt quarter-on-quarter increase in share volume.
In short, thus becoming one of the fastest growing brands in television sales worldwide and showing sustained growth for three consecutive years.
Hisense expects its sales in this sector to exceed 20 million units in 2022. Thus, of that figure, sales in the PRC market will represent between 35% and 65% for foreign markets.
Hisense leads among Chinese manufacturers, overtaking Xiaomi
The philosophy of the Chinese brand is based on leading products and advanced technologies are arguments that have improved the competitiveness of Hisense products in the Smart TV market.
In fact, the company’s global success is not a coincidence, but a reflection of Hisense’s technical proficiency, branding and innovation.
In fact, at a time when Hisense TVs continue to gain more recognition from the industry and consumers in the global market, the company has accelerated the process of globalization.
In short, with this contribution from Hisense, the premium and large-screen TV industry is experiencing tremendous growth on a global scale.