Google just unveiled its top-of-the-line AI model, Gemini Ultra, at the Google I/O 2025 conference. This new model is a major overhaul of the Gemini series, which debuted in 2023. Gemini Ultra is designed to handle complex tasks in enterprise settings, research, and global solution development.
What’s in Google AI Ultra?
This premium service offers a range of features, including:
- Access to the Gemini 2.5 Pro model with Deep Think mode
- A new AI video creation tool called Flow
- A range of new AI features in Chrome for data summarization and task assistance
- Project Mariner, a research prototype that can automate up to 10 tasks simultaneously
- A subscription to YouTube Premium
- 30 TB of storage on Google services like Photos, Drive, and Gmail
In short, Google AI Ultra covers almost all of Google’s services. With its advanced features and capabilities, the $250 monthly price tag may come as a shock. According to reports, the audience gasped when the price was announced on stage.
A more affordable alternative
For those who want to use Google’s AI without breaking the bank, there’s an alternative: Gemini Advanced. This service is part of the Google One AI Premium plan, which costs $19.99 per month. It offers access to the Gemini Advanced model, 2 TB of storage, and integration with Google apps like Gmail and Docs.
If you’re already using multiple Google services, the top-tier plan might be worth it. But if you’re not using them extensively, the Google One AI Premium plan might be a better value. What do you think? Is Google AI Ultra worth the price?
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