dukierthe Andalusian startup of original accessories for dogs, closes the year with a turnover of more than a million euros and more than 110,000 units soldwhich represents a growth of more than 56% of sales compared to 2021. In addition, during the Christmas campaign, the company from Cádiz has increased sales on its online channel by 45%. By 2023, the company plans to reach a turnover of 1,400,000 euros in 2023.
Dukier sells its products through its e-commerce and through agreements with marketplaces such as Amazon or Carrefour. Although they do not have their own physical stores, they have more than 400 physical points of sale to those who distribute, among which are large distributors in the pet sector such as Kiwoko and Tienda Animal. By 2023, Dukier plans to continue betting on its growth, reaching new physical points of sale and expanding its online sales network.
The animal fashion e-commerce specializes in dog accessories, although they also sell original collars for cats. Its wide range of dog harnesses stands out: reversible with a design on each side, adjustable on the neck and chest, in body or H-shaped format, and all of them created with unique and different designs.
The idea of this brand specialized in accessories for pets arises from the personal experience of its founder David AlonsoBored of always “dressing” his dog with the typical harnesses and leashes, he thought of creating new, more daring and fun designs so that pets could also be fashionable on their walks. Thus, he began in 2016 to create his own designs and select the best materials.
«During the walks with my dogs, the harnesses of the rest of the dogs always caught my attention and I fantasized about creating more fashion, according to the fashion trends of the moment. Finally I launched myself with the project, inspired by the name of my three furry friends who accompanied me for many years: Duque, Kira and Erica, to create the Dukier brand.”, he comments David Alonso, founder and CEO of Dukier.
Dukier products are made made of cotton and neopreneIn this way, they manage to manufacture resistant and safe harnesses, but also soft and comfortable for both puppies and their owners.
Currently they have for sale more than 50 different collections. Among the best sellers are the Avocado, Smiley, Dogtella, Tattoo collection or the Cheetah Gold collection, which includes details in gold.
Among the most successful latest releases are his new roll up blankets to take them wherever you want and that pets can rest anywhere. Among its most popular designs are the avocado blanket and the candy blanket.
In addition, Dukier sells leashes with high-security carabiners 100% developed by the brand, comfortable and resistant collars, and bag holders for the walk. All the products for the coolest perrones in the park.