Ducati’s Company Culture: Jorge Martin’s Insights on the Italian Manufacturer’s Success

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Jorge Martin, a motorcycle racing driver, expressed relief and calmness after not being chosen by Ducati and signing with Aprilia. He was accompanied by Marc Márquez, who had taken his place in the official Ducati team. Martin explained his version of the change of direction at Ducati and the reasons for leaving for Noale.

More complicated or not to win the title now with Ducati

Martin stated that he cannot control the outcome of the championship, but he will give his 100% effort every weekend. He trusts that Ducati will be professional and provide him with the necessary resources to achieve his goals.

Having to communicate it to him

Martin acknowledged that he had doubts about the decision, but he believes that the clarification was necessary. He trusts that the situation will not change, regardless of the outcome.

How Ducati has treated him

Martin praised Ducati’s treatment of him over the past four years, stating that he had good technical support and contracts. He believes that Reparto Corse, Ducati’s racing department, was always on his side and supported him.

Why Aprilia

Martin explained that he had many options on the table, but his dream was to be an official rider with an official team that would support him. He believes that Aprilia is the best option for him to develop the bike to his liking and have the opportunity to win.

Offers

Martin stated that different brands had approached him with offers since the beginning of the year. His manager, Albert Valera, had already negotiated a contract with Aprilia, making it an easy decision.

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Having it advanced before with Aprilia

Martin revealed that the decision to sign with Aprilia was made quickly, as he didn’t know anything about the situation until after the race. He had considered other options, but ultimately chose Aprilia.

How did you perceive the change?

Martin explained that his initial reaction to the news was due to the surprise and relief of no longer having to prove himself to Ducati. He believes that the change will allow him to focus on racing for himself and being a better driver.

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