Conforama launches ConfoBusiness, its new B2B business unit

With the aim of offering furniture and decoration solutions adapted to the needs of professionals, Conforama has just opened its new division: ConfoBusiness. Aimed at professionals such as hospitality and catering, tourism, real estate or residential sectors, as well as offices, shops and all types of companies, the company’s new strategic division aims to facilitate the creation of professional spaces and support everyone Conforama’s experience and knowledge are available to companies as a benchmark in the industry.

With a large capillarity of stores throughout the Iberian Peninsula – 46 in Spain and 13 in Portugal – ConfoBusiness guarantees a close, high quality and personal service, with an exclusive focus on the professional sector. Through its own B2B channel, Conforama aims to reach both companies and entrepreneurs or business-oriented individuals to offer them solutions tailored to their needs. From ergonomic and highly functional furniture for office or office environments, outdoor furniture for gardens and terraces of hotels and restaurants, efficient decoration and storage solutions for the hospitality industry, to options for furnishing residential centers and others.

As explained Javier Ponceliz Duque, Head of ConfoBusiness at Conforama«Our value proposition is based on our extensive experience in home furnishings and decoration, as well as our ability to offer a fully personalized service adapted to the needs of each customer, always with the best value for money. We hope to work closely with a broad network of professionals to help them create the spaces they are looking for, making the process there easier and more accessible.«.

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ConfoBusiness will help strengthen Conforama’s business and commercial customer portfoliowith the goal of increasing B2B sales by 15%. It will be accessible via a private area on the Conforama website or in its physical branches and offers, among other things, various benefits, discounts and exclusive conditions, tailor-made offers or payment options as well as transport and assembly services and personal advice.

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