Carwow Spain registers a 21% increase in turnover compared to 2022

Carwowthe leading new car comparator, announces its results for the first half of 2023which show sales growth of almost 10% compared to 2022.

The company has obtained a growth of 21% in billing during the first half of 2023, compared to the same half of 2022. In addition, the new car comparator has 55% network penetration, since helps more than half of the dealer network in Spain to access online sales opportunities.

We are in a moment of transition and change in all aspects. The market is evolving and is being affected by numerous macroeconomic factors. In the company we are very satisfied with the work done and with the growth that we are achieving every year despite the adversities. The inclusion of Chinese brands in Spain has allowed us to position ourselves as a key partner for MG to help it launch and boost its growth in the Spanish market.

Eduardo Torres, Country Manager of carwow Spain.

During these last months, the vehicle purchase sector in Spain has been getting better and a recovery in registrations is perceived in the market, with a June that breaks the barrier of 100,000 cars sold for the first time in 29 months, accompanied by a improvement in microchip supplies.

In addition, the actions implemented to promote the use of electric vehicles, such as the reduction in personal income tax, are key to removing Spain from the European queue in the adoption of this type of motorization.

Help the user in the process of searching and buying a new vehicle

The main objective of carwow is to help the user in the process of searching for and buying a new vehicle. To do this, it has an impartial platform, the support of the YouTube channel and independently written content. In addition, it provides support and accompaniment to the dealer network throughout the sales process.

“Our forecast for the coming months is to maintain this growth. To do this, we will bet on a strategy in which we will support our network of dealers to increase their volume of orders. With different programs, we will be able to maintain a key position in the market as a platform to inform with independent content and help users during their purchase process”, keep going Edward Torres.Besides, we will continue to expand our collaboration with manufacturers. We will help them build and improve their reach through our platform, where they get great exposure to users who are actively looking to buy.” Torres concludes.

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