Bollywood’s Madhuri, Triptii Back Local Shops in Viral Trend

Bollywood celebrities are actively promoting local businesses, urging fans to support community shops. This initiative, often referred to as “Vocal4Local,” gains significant traction during festive seasons like Diwali.

Many stars have taken to social media to showcase their personal contributions. They are sharing videos of themselves shopping at neighborhood establishments.

Actress Triptii Dimri recently posted an Instagram video. It showed her purchasing shoes from a local store.

Dimri emphasized the personal connection found in such shopping experiences. Her caption read, “There’s something special about buying from people who know your name, your taste, and your mood.”

She continued, “This Diwali, I choose local because every small shop has a big heart.” Her post encourages mindful consumer choices.

 

 

 

 

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A post shared by Triptii Dimri (@tripti_dimri)

Veteran actress Madhuri Dixit also participated in the initiative. She shared an Instagram video from a local shop.

Dixit captured a selfie with the shopkeeper in her video. Her message highlighted the communal aspect of holiday celebrations.

She captioned her post, “The joy of Diwali feels complete when shared with loved ones. Let’s support our local shops, our people, and spread the light of unity.” Both stars aim to inspire broader support for small businesses.

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A post shared by Madhuri Dixit (@madhuridixitnene)