Home World Blue Banana launches a campaign on social networks, Santa’s Giveaway

Blue Banana launches a campaign on social networks, Santa’s Giveaway

Blue Banana launches a campaign on social networks, Santa’s Giveaway

Blue banana, a men’s, women’s and children’s fashion company, has launched a new Christmas campaign known as Santa’s Giveaway, on the occasion of the end of the year.

Santa’s Giveaway is a campaign present on social networks in which the company gives away one million euros in prizes. To do this, the followers will have to play a game and guess where Santa is going on vacation. Successful destinations will have a value of € 15, € 20, € 50, up to € 100, in addition to clothing, such as socks, sweatshirts, t-shirts, etc.

Social media: Blue Banana’s tactic to increase sales

It is not the first time that Blue Banana has launched campaigns of this type on social networks. Last April of this year, the company carried out on Instagram a campaign similar to Santa’s Giveaway, known as Banana Santa 2k21, in which sweatshirts and a trip for two people were raffled.

Thanks to this, Blue Banana obtained a total 1.5 million shares in the draw, thus getting a increase in visits to the website, and, of course, a increase in sales.

“We were born making noise, revolutionizing and connecting with people on Instagram”, they affirm Juan Fernández – Estrada and Nacho Rivera, Co – founders of Blue Banana.

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