The stage is set for the 26th annual Latin GRAMMYs, and music fans are buzzing. These awards always celebrate the very best in Latin music. One of the most exciting categories each year is “Best New Artist.” For 2025, ten fresh faces are competing for this big honor.
These emerging talents come from different countries and bring their own unique styles. Winning this award can truly change an artist’s career forever. It is a huge step for anyone hoping to make their mark. Let’s get to know these rising stars a little better. We will look at their music and how many followers they have online.
Meet the Latin GRAMMY “Best New Artist” Nominees
Alleh Mezher
Alleh Mezher is a singer from Venezuela. He creates urban beats and modern fusions, like merenguetón, which is a mix of merengue and reggaeton. He officially started his music journey in August 2022. That is when he dropped his first track, “Baby Guaya.” He is already quite popular, with nearly a million followers combined on Instagram and TikTok.
Anna SofÃa
Anna SofÃa is a talented singer and DJ from Colombia. While we do not know all the details of her life yet, her music really stands out. She blends pop, dance, and electronic sounds with a modern Latin touch. Beyond her singing, her striking looks also give her a spot in the modeling world, even without walking any runways.
Yerai Cortés

Yerai Cortés. Photo by Carlos Alvarez/Getty Images
This Spanish guitarist brings a fresh sound, blending acoustic tunes with a voice that many believe has huge potential. He is 30 years old and has over 80,000 followers on Instagram. Yerai has been busy touring all over Spain throughout 2025. His tour kicked off on January 24 in Madrid and wraps up on December 9 in Barcelona.
Juliane Gamboa
Juliane Gamboa is a singer, songwriter, and teacher from Brazil, currently living in Rio de Janeiro. Beyond her powerful singing, Juliane has also worked as a cultural curator and taught music to children. She has over 15,000 social media followers. Her first album, “Jazzwoman,” came out in 2024.
Camila Guevara

Camila Guevara. Photo by Aldara Zarraoa/Redferns
Camila Guevara is a 24-year-old Cuban singer-songwriter. She comes from a famous family; according to El PaÃs, she is the granddaughter of two iconic figures, Pablo Milanés and Ernesto “Che” Guevara. Her songs mix genres like Cuban son, chachachá, trova, salsa, pop, and even urban sounds. Her album ‘Dame flores’ has earned high praise. It is also winning over audiences in Mexico, Spain, and other nations. This makes her one of the most exciting new talents in Latin music.
Isadora
Isadora is an artist with a rich mix of cultures, boasting both Latin and American roots. Her music is a cool blend of pop, R&B, tropical beats, and smooth electronic sounds. Her nomination shows how well she connects with people, thanks to her voice and her fresh musical style that works great for streaming. On social media, she not only shares her music but also her creative journey, personal thoughts, and her passion for social and environmental causes.
Alex Luna
Alex Luna is a singer from Cancun, Mexico. He mixes many styles, including regional Mexican, pop, R&B, and dreampop. Even though he is a new artist, his album “Futuralgia” has brought him much attention. He now has over 14,000 followers on Instagram.
Paloma Morphy
Paloma Morphy is a promising Mexican artist with a captivating voice, heartfelt lyrics, and a sound that pulls you in. In 2024, she released “Lo que un dÃa fue,” a song about heartbreak that truly put her on the music map. This year, she also gave her fans the album “Au.” At 25 years old, she is considered one of the top contenders to take home the award.
Sued Nunes
Sued Nunes is a Brazilian singer and songwriter who has been making waves in Latin music since 2021, though she sings in Portuguese. She has more than 50,000 followers. Besides her singing talent, she also shows skill with the guitar and in modeling.
Ruzzi

Ruzzi and Tessa. Photo by Adrián Monroy/Medios y Media/Getty Images
Marian Ruzzi, known simply as Ruzzi, is a singer and songwriter from Chihuahua. She is skilled with instruments like the piano and guitar, which she uses to create her regional Mexican music. She has nearly 50,000 followers on Instagram, where she shares moments from her life and career.
The upcoming Latin GRAMMYs will feature 60 categories, promising a night full of variety and new ideas. These awards always highlight the global reach of music sung in Spanish and Portuguese. Mark your calendars: the big event happens on November 13 in Miami.
