ASOS partners with Secret Sales to clear stock

ASOS has been associated with Secret Saleshe marketplace discount for fashion, sportswear and beauty brands, in a destocking deal for the UK market. According to a statement, the deal includes a selection of up to 1,000 products of their own brandsas ASOS Design, Collusion, Reclaimed Vintage, Topshop, Topman and Miss Selfridge, “all at attractive prices”.

For the moment, they have detailed, offer only applies in UK and, they have underlined, “all selected sale items will no longer be available at ASOS as the products will be housed in Secret Sales”. The company will update the inventory every 15 days and plans to expand the selection of products available.

“The agreement with Secret Sales offers an additional avenue to liquidate stocks efficiently”has stated ASOSwho will handle the purchases of your products at Secret Sales using your current infrastructure and capacity, including packaging and shipping. “All those involved have made a great effort to launch this association in a short space of time”has declared Jag Weatherley, ASOS Director of Corporate Transformation.

Currently, ASOS is immersed in a change of stage, after the appointment last June of José Antonio Ramos as new CEO of the signature At that moment, ASOS launched a twelve-month plan with the aim of improving profitability, improving stock management, shortening purchasing cycles, as well as increasing full-price sales.

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