Apple has just suffered several weeks of controversy over its new tools to combat child pornography on its iPhones and iPads, which has sparked an uproar among online privacy advocates.
“What a series of spectacular ads”, on Tuesday, September 14, welcomed Apple Chief Tim Cook to the end of a massive new California tour to announce the launch of new high-tech smartphones, tablets and watches.
The California group has unveiled, as expected, the iPhone 13 lineup. It includes four models, from the “Mini” version, which will start at $700, to the iPhone 13 Pro Max, which starts at $1,100. Prices equivalent to the iPhone 12 when they are released in late 2020.
Its cameras and batteries perform better, and 5G capacity is expected to be extended to more than 200 mobile operators in 60 countries and regions by the end of the year, said Kaiann Drance, vice president responsible for iPhones.
She also recalled the latest measures taken to protect the confidentiality of consumer data, one of the main points of sale of the brand. Apple has just suffered several weeks of controversy over its new tools to combat child pornography on its iPhones and iPads, which has sparked an uproar among online privacy advocates.
The company ensured that these new algorithms did not make its system less secure or less confidential, but it still decided in early September to delay their implementation.
In late August, it also announced awards for app developers. Many of them accuse Apple of abusing its dominant position in the mobile economy, forcing them to use the App Store as a gateway for consumers to download apps and pay for digital goods and services.