Xiaomi has just received authorization for an innovative and unexpected shopping technology based on Augmented Reality.
The information comes through a patent that now reveals that the Chinese brand is also preparing to enter the universe of Augmented Reality, but in a completely different way than its rival Apple.
The new Augmented Reality technology includes a method, a device and a navigation system
Xiaomi is also apparently preparing to enter the brave new world of Augmented Reality. But according to the information now revealed, she will follow a completely different path than her rival Apple. All because she is developing a shopping technology based on Augmented Reality, which is unexpected, but very welcome.
The information comes through a patent now discovered and which explains that the new technology is a “method, device and shopping navigation system, based on AR (Augmented Reality) technology”.
The explanation suggests that the brand is developing a new system that aims to improve the user experience, regarding the task of buying. Although there is not much more information about the new system on the way, it is hoped that it can provide information on the location of the product that the user intends to buy, as well as directions to the physical store where it is available.
Xiaomi’s new technology can take the user to its points of sale
If this information is confirmed, Augmented Reality technology can be very useful, in the sense that it can provide a layer of real-world information to the user.
Suppose that in the part of the patent that refers to a device, the brand refers to Augmented Reality glasses. Basically, the user would put on glasses that not only locate the store where the desired smartphone is available, but also help them to reach their destination, via real-world landmarks.
It is, without a doubt, a very effective and interactive form of purchase for the user. Of course, the brand also has advantages, since it is guiding the user directly to its points of sale.
For now there is no more information available, but if the development of this technology is confirmed, this could be one more step for the Chinese brand to take the lead in global smartphone sales, at least.